Case study
2026AIAI voice intelligence platform
Businesses hold thousands of customer conversations, but most of what's said stays trapped in audio. We helped an insurer build two connected AI capabilities: one that listens to every recorded call, and one that picks up the phone itself.
- Client
- Insurance company
- Year
- 2026
- Services
- Mobile engineering · UX research
- Platform
- Voice agent, analytics, dashboard

The problem
Every day an insurer has thousands of conversations with its customers. Each one ends, gets saved as audio, and is never heard again.
One call, start to finish
The journey of a single conversation
One call, start to finish
The journey of a single conversationIt starts as sound.
A recorded call-centre conversation. Valuable, but locked in audio and far too many to review by hand.
Speech becomes text.
Real-time speech-to-text, tuned for Indian customer interactions, turns the call into something the system can read.
I've called twice about my claim and nobody got back to me. I just need to know when it will be settled. The agent was helpful today, thank you.
sample transcriptText reveals emotion.
Sentiment, emotion and call quality, scored on the conversation instead of a sampled checklist.
I've called twice about my claim and nobody got back to me. I just need to know when it will be settled. The agent was helpful today, thank you.
negativepositiveEmotion becomes a decision.
Agent performance and dissatisfaction patterns land on a dashboard the business can act on.
- Repeated claim-status callspattern
- Frustration rises after holdsentiment
- Agents needing coachingquality
- Customers to call backaction
Then the system calls the customer.
An AI voice agent built on LiveKit reaches out on its own, collects structured feedback, and sends it back to the start.
“Hi, I’m calling about your recent claim. Do you have two minutes?”
●Under the hood
Two lanes, one loop
Recorded calls
Call-centre conversations that were previously reviewed only by sampling.
solves → Valuable conversations trapped in audio.
↺ Feedback returns to lane A, so the loop keeps learning
What we did
From a concept to a working loop
We helped conceptualise the ecosystem and then built it, with research, design and engineering in one team.
UX research
Understood how call-centre teams and managers use feedback today.
Product design
A dashboard that turns AI output into business-friendly insight.
Voice AI
Speech-to-text, text-to-speech and a real-time voice agent.
Mobile engineering
Production apps and audio pipelines in Python.
Discover
Listened to real calls with the client team and mapped where feedback was lost.
- call audit
- stakeholder interviews
Conceptualise
Designed the two-lane system: historical analysis plus proactive engagement.
- system concept
- voice persona
Build
Built the conversation intelligence pipeline and the LiveKit voice agent.
- audio processing
- sentiment models
- LiveKit
Tune
Tuned Sarvam AI speech for Indian customer interactions until conversations felt natural.
- Indian languages
- conversation design
Visualise
Shaped the dashboard experience that turns AI output into decisions.
- dashboard concept
- insight design
Built with
The stack behind it
Built for India
Speech models tuned for Indian customer interactions.
Human in the loop
Managers see the reasoning and decide what to act on.
One continuous loop
Listening and engaging feed the same intelligence layer.
Scroll to switch the system on
Conversations went unheard.
- ✕Valuable conversations were trapped in audio, too many to review by hand.
- ✕Customer emotion couldn't be measured with traditional call metrics.
- ✕Feedback was reactive and depended on surveys and complaints.
Every call feeds the loop.
- ✓Far less dependence on manually reviewing large volumes of calls.
- ✓Sentiment and emotional signals surfaced from conversations.
- ✓A proactive, AI-driven feedback loop running alongside historical analysis.
The product
Customer emotion, in business language

Impact
What the platform does
Teams no longer depend on manually reviewing large volumes of calls.
Emotion that was hidden in audio is visible on a dashboard.
Feedback is collected proactively, in one continuous loop.
Could this work for you?
The same loop fits any business that talks to customers
Banking & insurance
Claims, collections and service calls.
Healthcare
Patient follow-ups and appointment feedback.
E-commerce
Support calls, returns and delivery issues.
Real estate & auto
Lead calls, site visits and after-sales.
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